Yamashita is one of the leading fishing tackle manufactures in Japan.
In addition to the business division, Yamashita maintains the research division for the development of new fishing tackle and fishing methods.
Particularly, Yamashita’s first biggest brand “GOLDEN BAIT” is of the original design after years of research by the founder Kusutaro Yamashita.
It’s other brand “MARIA” made in its own factory in Japan was another original idea with many opinions from its contacted field-testers.
Many of the products under “YAMASHITA” brand are made on demand for many customers and fishermen around the globe.
Yamashita sells and exports various items developed by themselves to fishing and related industries and to many foreign manufacturing companies.
In its business activities in the export division, the company is advancing in the field of sports fishing all over the world.